SEO Visual Guide

How to SEO – simple and easy!

2012-02-06T12:34:00.001-08:00

How To SEO - Simple and Easy
Source: SearchengineLand

This new How to SEO chart could bring a new light on Search Engine Optimization (SEO) as an Internet Marketing Technique. Search Engine Optimization Ranking Factors introduced in a form of periodic table of elements by SearchEngineLand is a new revolutionary simplified view on this obviously complicated Internet Marketing Strategy.

As the author Danny Sullivan says: “ The Periodic Table Of SEO is designed to visually present the major factors, the biggest and most important things that can help you in gaining traffic from search engines.” The chart summarizes the major factors to focus on for search engine ranking success.

The Search engine ranking factors are divided in four groups:

on page SEO factors
off page SEO factors
violation penalties and
blocking factors

The groups are further divided in sub groups and then in elements (factors), as you can see in the chart. All the factors are weighted on a scale of one to three. Three is deemed most important, something that you should especially pay attention to, because it has a bigger impact than other factors. The other factors are also important but less than the ones scaled with +3.

The experienced optimizers can argue that many factors are missing but when you do SEO you must know that diving into details can obscure the whole purpose of the process and consume your precious time with no results.

I have been researching the SEO knowledge for a long period of time online and offline but so far this is the easiest the simples approach in Search Engine Optimization, especially for beginners.

SEO Ranking Factors - Visual Approach

2012-02-06T12:15:00.001-08:00

SEO Ranking Factors
Source: SearchEngineLand

SEO ranking factors are widely discussed in the webmasters world since the birth of search engine optimization in 1997. So what are the most important factors apprized by Google and other Search Engines in the year of 2011?
According to the graph there are three major groups of ranking factors; the “On The Page” factors, “Off Page” ,“Violations” and “Blocking” factors and each of them have great influence on rankings in search engine results.

On The Page search ranking factors are those that are entirely within the publisher’s own control. As it describes it self, factors that are placed on the page and the site you optimize. These factors comprise the site architecture, the content and the HTML coding. Off The Page ranking factors are factors that webmasters do not directly control. They include inbound linking, social media signals, trust and personal search features. Violations and Bookings are negative factors, something you mustn’t do if you want to rank well in search engines.

So what are the most important factors in each of these groups? The most accurate answer is all of them , but as you can see in the picture some are marked with +3 weight what means are the most important and some are marked with +1 what means are less but still important for ranking.

SEO Process Wheel

2011-08-24T06:51:00.000-07:00

SEO Link Building

2011-08-24T06:22:00.000-07:00

SEO Building Blocks

2011-08-24T06:06:00.001-07:00

SEO Ranking Factors

2011-08-24T05:58:00.000-07:00

The Periodic Table Of SEO Ranking Factors, used with permission

SEO Pyramid

2011-08-24T05:54:00.000-07:00

SEO success Pyramid

2011-08-24T05:49:00.000-07:00